Good Sportsmanship in IP
When you think of the World Cup, what’s the first thing that comes to mind? Intense soccer matches where the players leave their hearts on the field? Packed bars with enthusiastic beer-drinking fans donning their home country’s gear? I bet most people certainly don’t immediately think of intellectual property (IP), but believe it or not, IP plays a critical role in every aspect of the games – from the way players line up for free kicks to the way users live-stream the games from all over the world.